VIDEO: Highlighting the dangers associated with window blind cords (viewer discretion advised)

The dangers associated with blind cords are being highlighted in a video released by the Public Health Agency (PHA), in association with local councils in Northern Ireland, to encourage everyone to make their home blind cord safe.

Dr Michael McBride, Chief Medical Officer for Northern Ireland, said home accidents can easily be prevented by being aware of the dangers and hazards that were present in the home environment and putting in place interventions to minimise the risks.

He added: “Internal window blinds can pose a big risk to children between the ages of 16 months and 36 months. In Northern Ireland there have been three blind cord deaths in the past three years and at least 31 children have died in the UK since 1999.

“The video aims to highlight the dangers of looped blind cords and look at ways in which blind cord injuries and deaths can be reduced.”

WARNING: Some viewers may find the video disturbing.

https://youtu.be/1PNj6rXfLeo