Irish tanning brand bBold wins big at The 2024 Beauty Awards

bBold, the beloved viral Irish tanning sensation, has added another golden chapter to its remarkable journey. 

At the glittering Beauty Awards 2024 ceremony in London, the County Derry brand celebrated a triumphant evening, claiming not one but three prestigious accolades. 

This recognition cements bBold's reputation as a trailblazer in the world of innovative, high-quality, and accessible tanning products.

The awards secured by bBold include 'Best Beauty on a Budget': TikTok Viral Instant Airbrush, 'Highly Commended - Bath & Body Breakthrough': Express Mousse and 'Highly Commended - Beauty Innovation': Instant Airbrush.

Speaking about the brand's incredible success, Lauren Hyndman, Head of Sales and Marketing at bBold, expressed her excitement.

She said: “We are absolutely thrilled to announce that bBold’s TikTok Viral Instant Airbrush has won ‘Best Beauty on a Budget’ at the annual Beauty Awards 2024 in London! This incredible recognition highlights our commitment to delivering high-quality, affordable products that make everyone feel bronzed and beautiful. We’re also proud to have picked up two Highly Commended Awards, celebrating our innovation and dedication to excellence. A huge thank you to our amazing team, loyal customers, and supportive community for making this achievement possible.”

These awards highlight bBold’s commitment to creating innovative, affordable, and skin-loving formulas that help beauty lovers achieve their ultimate glow. 

The Instant Airbrush, hailed for its ability to create a flawless, airbrushed finish in seconds, continues to win hearts, with one can selling every 60 seconds. Its satin finish and ability to blur imperfections in an instant has made it a must-have for beauty enthusiasts.

Meanwhile, the Express Mousse, enriched with hydrating and nourishing ingredients like Niacinamide and Pentavitin, offers a streak-free glow in just 60 minutes. Its skin-loving formula ensures long-lasting hydration while delivering that signature bBold bronzed look.

As bBold celebrates this monumental achievement, the brand remains committed to its mission of empowering customers to feel radiant, confident, and bold. With a focus on innovative product development and a passion for excellence, bBold promises to keep raising the bar for tanning products that are accessible, effective, and cruelty-free.

From its origins in Draperstown, to becoming a glistening phenomenon, bBold’s journey is nothing short of inspiring. With over 5 million bottles sold and a growing fan base, including influencers, beauty enthusiasts, and celebrities, the brand’s glow shows no signs of dimming.